“In just over a month, we have saturated 50% of our production capacity (500 units by March). This happened practically without any investment in communication, if we exclude the 9 headlines (on line and off line) that told our story and we thank the 3,000 visitors who have backed our light website. This tiny and unexpected success puts us in front of a “happy problem” that leads us to reorganize our working hypothesis. In agreement with Tiger we have therefore decided to ask, to those who have backed our project by booking the q3d, to become our “beta testers”: they will receive the q3d for free, after accepting to share with us the disappointments and the enthusiasms that will arise from its first use. At the same time, a more important production than the one imagined to date will be started, with the aim of being on Tiger’s shelves in June. The release will be announced by an online presale campaign, this time supported by adequate communication activities to give us a preliminary estimate of the quantiti.Thanking all those who first appreciated the project, communicating it, sharing it and joining it, we remain available for any clarification through the toll-free number and the Facebook page”

 

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